The aim of this panel is to discuss the transformation technology requires of publishers if they want their intellectual property to remain relevant and profitable.
|Michael Clarke brings the unique perspective from his background as a publisher (AMA), a vendor (Silverchair) and now a consultant (Clarke & Co.) to talk about blending skills and competencies for the benefit of the consumer.|
|Becky Harris explores the tactics a society can employ to re-skill its staff from the work flows of printed books and journals to the new work flow demanded by using technical tools to gather, produce and disseminate its intellectual property.|
|Mike Markey describes how the publisher can work with its vendor optimally to forge a partnership that leverages the publisher’s content with the best aspects of the vendor’s technology to deliver the information in the way their member wants it.|
|Rich Lampert of Doody Enterprises will moderate this panel.|